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Quality-keyword-score

Quick Fixes to Improve Keyword Quality Score in Google Ads

Want to get better ad positioning on Google with lower cost? Improve Keyword Quality Score! In ongoing PPC management, this dynamic metric has a major impact on campaign success and cost – it can help you pay less for better ad exposure and lead to higher conversion rates. Here’s what Google Ads services providers recommend […]

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White Label PPC Agency

Advantages of White Label PPC and How You Can Make Full Use of It

Business owners are increasingly outsourcing PPC marketing to external agencies. This is a golden opportunity for digital marketing agencies to increase revenues and profits. But what if the digital marketing agency does not have the necessary expertise to offer comprehensive PPC management services? That’s when the services of a white label PPC agency prove most […]

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types of remarketing in adwords

Re-Target Visitors with Different Types of Google Ads Remarketing Campaigns

Google Ads Remarketing is a very effective way to engage audiences who visited your website but left without purchasing. Remarketing audiences are already familiar with your brand and have shown an interest in your products/services. With a tailored and highly targeting remarketing campaign, advertisers can entice them to return to the website and perform a […]

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Google Shopping Campaign

Best Tips To Improve Your Google PLA – Shopping Campaign

Google Shopping management professionals find many problems or issues while auditing campaigns for various accounts. Here are some solutions for those pesky problems and ways to boost the performance of Product Listing ads so that you get maximum ROI. Overview of Product Listing Ads Google Shopping ads, also called Google Product Listing Ads, are an […]

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Cost per Clicks

Best Tips and Tricks to Reduce Google Ads Cost per Clicks

If you’re like most online advertisers, you probably desire high-quality lead generation and that too, with low cost-per-clicks. Leading PPC remarketing professionals to know that CPC is a vital performance metric for an Google Ads account and hence strategize for lowering CPC during ongoing campaign management. Here are some tips to reduce the cost per […]

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PPC Management Tips

Ultimate PPC Management Tips by 4 PPC Experts in Industry

Are you familiar with the latest PPC ad features, formats and strategies? We have collected insights from four PPC management experts about new innovations that are working for them on Google Ads and other platforms and here’s a report of what they revealed. Need for PPC Management Innovations PPC is a dynamic ecosystem that’s continuously […]

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